A simple line drawing of a boat with a flag that reads 'BARC' and the words 'all ships rise' on the hull, sailing on water.

The Bay Area Restaurant Collective is a nonprofit group of hospitality professionals who share a commitment to inspiring positive impact and evolution within the industry. Our events and programming are driven by the foundational belief that, together, all ships rise.

ABOUT BARC

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ABOUT BARC *

Three people smiling with microphones at a panel discussion.

Founder Amanda Flores established BARC in 2022 to create a support network for the community to share knowledge and resources through transparent conversations, panels, and educational seminars. In March 2025, BARC became a nonprofit organization to continue advancing the group’s mission to inspire industry-wide change that allows restaurants and those they employ to thrive. BARC members include leadership spanning hospitality groups, independent restaurants, and other Bay Area-based culinary experiences. From Michelin-level dining to beloved casual concepts, every member brings a distinct perspective and passion for the magic that happens when we come together in community. 

Our work at BARC is possible because of our champions at Resy, Hostie, and branding and graphic design partner, Ray Studio.

Black outline of large block letters spelling "READ" against a black background.
Black and white image showing a person standing at a table with several candles and a framed photograph.
Text on black background reading "RESY" in large white letters.
A woman with shoulder-length dark hair wearing a white shirt is holding a cocktail glass and smiling at a social gathering. Other people are in the background, and the setting appears to be indoors with warm, natural lighting.

MEET THE TEAM

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MEET THE TEAM *

FOUNDER

Amanda Flores

Amanda is the Senior Director of Operations for Flour + Water Hospitality Group, where she’s spent a decade shaping the internal employee culture and overall guest experience. Her innate enthusiasm for supporting others inspired her to launch the Bay Area Restaurant Collective in 2022. Through BARC, Amanda seeks to create spaces for raw and real conversations that have the power to change the restaurant ecosystem. A lifelong East Bay resident, Amanda possesses a genuine passion for the Bay Area region – and commitment for generating impact that uplifts everyone in the community. Her leadership is grounded in BARC’s North Star that “all ships rise.” 

Diana Hossfeld

ENGAGEMENT + IMPACT OFFICER

Diana Hossfeld

Diana brings more than 15 years of experience in strategic communications and marketing to her role at Bay Area Restaurant Collective. She began supporting Amanda with BARC in late 2024 shortly after joining Flour + Water Hospitality Group as their Director of Brand + Communications. At BARC, Diana is fueled by her deep love of the industry and joy for amplifying the voices and work of the Bay Area restaurant community. She works closely with Amanda to build opportunities where meaningful connections can live and grow, while pursuing collaborations that benefit all.